Ross oversees all corporate communications for MindRocket, as well as communications and public relations strategy and execution for MindRocket clients. He supervises all PR, media relations, and social media efforts, and plays a leading role in editorial content development and MindRocket’s expansion into new lines of business.
Ross has built a reputation as one of the most creative and respected communications leaders in the education industry. He previously worked in multiple roles for the education leadership association ASCD, where his innovative publicity efforts brought new opportunities for numerous well-known authors and speakers, expanded successful media relations efforts around conferences and events, and strengthened the quality and reach of mission-focused content. His understanding of the traditional, digital, and new media landscapes, including relevant influencers and effective messaging strategies, helps education companies engage successfully with the audiences that matter. Ross has a BA from The George Washington University and a Master’s of Professional Studies from Georgetown University.
Ross is a dedicated Philadelphia sports fan who still follows his teams closely from his adopted hometown of Washington, D.C., where he lives with his wife, Janet.